Ascend Capital Management

We Do It All

We bring Northern Arizona to life through a wide array of hotels and restaurants tailored to every need and budget. From upscale boutique stays to reliable comfort, and gourmet plates to local favorites, our portfolio is built on versatility and thoughtful design.

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Join the Team

Great hospitality isn't just about the destination; it's about the people who make it happen. We are constantly seeking talent for our 13 unique locations to help us redefine service. From boutique hotel stays to unforgettable dining experiences, we invite you to bring your authentic self to our team. Browse our brands below to apply directly to the location that speaks to you.

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Invaluable

Ascend has always epitomized hard work, honesty, and quality for me. In business, having a reliable, relatable, and collaborative partner is invaluable, and that's exactly what we find in our partnership with Ascend. My personal favorite in the Ascend collection is The Ellsworth. This property was in dire need of renovation, and Ascend infused it with identity, transforming it into a narrative of Ellsworth and his significant contributions to the Grand Canyon. A stay at The Ellsworth more than just accommodation – it’s an immersive experience. Ascend truly embodies the philosophy that a hotel is more than just four walls and a bed. A great hotel should reflect and incorporate its destination, becoming a mirror of the community it resides in.

- - Ryan Kennedy | Little America Flagstaff

Never Fails to Impress

The Ascend Capital Management team never fails to impress - quick to respond, masters of negotiation, and they have a knack for finding solutions, all while keeping the guest experience front and center. Booking business at any Ascend property is a no-brainer for me; I know my guests will be in good hands. Personally, I love staying at their properties. I feel truly taken care of which makes every stay memorable, enjoyable and keeps me coming back to Flagstaff year after year!

- -Maritza Lopez | Destination America

A One-Stop Shop

Jose, kudos to you and your sales team at Ascend. Thank you for providing a one-stop shop for all our tour group contracting in the Grand Canyon Gateway area. When it comes to Ascend Properties, my favorite is the Comfort Inn Williams. Its location on Route 66 is an excellent choice for our buses, as there is plenty to do and see along the Mother Road within walking distance, from iconic gas station souvenir shops to bars and restaurants. Having a trusted partner in Ascend, we can rest assured that when we book a stay for our groups, they will be guaranteed a pleasant and memorable experience.

- -Richard Groesz | American Ring Travel

Easy to Work With

Ascend Capital Management are easy to work with which is a huge advantage in a busy world. We’re a UK group tour operator and they fully understand the needs of the operator and the ins and outs of handling group tours; responses are also very prompt. Aiden by Best Western is featured on two of our series - just the fact you’re going to be staying in a retro Route 66 style hotel is a featured selling point for us. Great, new hotel retaining all of the feel of the old days.

- -Richard Harrington | Newmarket Holidays

What's the word?

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Heritage Route 66 Motel Getting Retro Restoration

Ascend Capital Management is leading the restoration of the Whispering Winds Motel in Flagstaff, a notable Route 66 landmark. In honor of the upcoming Route 66 centennial, the project centers on reviving the motel’s classic mid-century modern design. This effort underscores Ascend Capital Management’s dedication to preserving and celebrating the cultural heritage of Route 66, ensuring the Whispering Winds Motel remains a beloved part of the highway’s enduring legacy.

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BWH Hotels debuts Aiden hotel in Flagstaff, Arizona

BWH Hotels has opened the Aiden hotel in Flagstaff, Arizona. True to the brand, Aiden by Best Western at Flagstaff reflects the charm and character of northern Arizona throughout the property.